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Are you a video production company looking for a way to market your product?

You have to be careful when looking for distribution. Always read your contracts carefully to make sure that your needs are being met and that there are no surprises. Remember, the distributors are looking to make every penny they possibly can. It's not a personal issue, they are obligated to their stock holders. They will stick to the wording of their contracts. The best way to make certain that you are treated fairly is to deal with all issues up-front and honestly. If there is a circumstance that you have a concern with, raise it and get it resolved BEFORE signing the dotted line.

Also remember that distribution methods impact your payouts. The whole writers strike of 2007 is largely due to this issue. Internet and DVD delivery doesn't have the same residual impact as other methods. Make certain that your issues and concerns over other distribution methods are handled up-front.

The miracle that was Desilu Productions (Desi Arnaz and Lucille Ball) was their foresight in seeing the need for reruns and to own the rights for future distribution. This was the first time this was considered and led them to film the production instead of using cheaper methods. This led to a dynasty in the industry.

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